Clairfield advises AutoBinck on the divestment of Bynco to Automotive MediaVentions
AutoBinck Group, a top player in the European mobility market sold its subsidiary Bynco, the first online car platform in the Netherlands, to Automotive MediaVentions, the leader in the Dutch online car market.
Bynco, founded in 2017, is an online platform that simplifies the process of buying and selling used cars, providing a transparent and convenient experience for customers.
Automotive MediaVentions, backed by DPG Media and Mediahuis, is the leader in the Dutch online car market with 4.5 million visitors and parent company of Gaspedaal.nl, AutoTrack and AutoWereld. With the acquisition of Bynco, AMV takes a step further in the service they offer to the car buyer, namely the convenience of buying a car online. Car companies plug into a running e-commerce platform without having to make any investment.
By joining forces, more car buyers can benefit from the advantages of buying their next car online. The car companies will have accelerated access to a considerably larger market with which they can significantly increase the number of sales transactions.
Clairfield International acted as exclusive financial advisor to AutoBinck.
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