What’s next? How one radical scientist is redefining sustainability

Through a series of exclusive interviews with some of our business leaders and changemakers, Clairfield’s Outlook 2024 explores «What happens next» across all sectors. At the heart of these interviews is an emphasis on sustainability and ESG practices, leading towards a brighter and more responsible future.

In this illuminating interview, radical scientist, professor, and pioneer of the Cradle to Cradle concept, Michael Braungart, shares his groundbreaking work inspiring design change and innovative methods to capture CO2 for and from production, alongside finding climate-positive organic solutions. He highlights start-ups like NUVI for merging design with innovation by creating scalable next-generation bio-based materials.

Read here to learn how Michael is radically redefining sustainability, one “positively” giant footstep at a time.